Saturday, June 26, 2010

Real Estate Agent Tools For The Caller Registry

For successful real estate broker, there is nothing more annoying or potentially damaging than violating the countrywide Do Not Call Registry. This index of people who have explicitly opted out of phone contact from marketers was developed exclusively to help people avoid telemarketing phone calls, and much like the CanSpam act, it has done its job quite well. Nevertheless, for small business people such as REALTORS, and real estate brokers, constantly read-through this registry before making a telephone call costs time, cash and resources that are in scarce supply.

In spite of the cost, real estate professionals must adhere to this law. Any documented violation of the DNC regulation can result in a swift and sizeable fine for the real estate agent. More notably, action in recent years for violators has been dire. Thus, the benefits of compliance far outweigh the risks.

Fortunately, if a REALTOR relies on cold calling prospects, or even expired MLS listing leads, there is an easy way to ensure compliance. Real estate lead generation services such as the (Real Estate Data Exchange) include DNC verification as a fundamental part of their service offering. As a basic part of their service, companies like the RedX provide a comprehensive way to scrub listing leads against the DNC registry. This feature provides REALTORS with the added assurance that they can prospect customers and call their list of leads and be assured that they will not accidentally violate the DNC act.

In addition to the Redex do not call registry, there are numerous other marketing and lead creation services for real estate professionals. The types of tools and software vary and there is a variety of technology available. Thus, when looking for any type of lead generation service, especially if you are a REALTOR, choosing one that is DNC and CanSpam compliant is a fundamental and non-negotiable feature.

As a sales person, the responsibility of maintaining compliance with this and other laws is a fundamental requirement of doing business in America.

Real estate agents, if you are already in the market for a respectable source of expired MLS Listing Leads, then Real Estate Data Exchange. Realize the benefits on automated lead generation and the bliss of a continual flow of business to you and your office. Join Brian Learson at the RedX.net to see more on the subject of this great technology and how it can help you today.